MADDIMAX

Two concepts for the new site, built from the same base content and taken in different directions. Copy is placeholder at this stage, there to show the concept rather than the final words. Open either one to explore the full homepage.

Concept A

The premium look

Rich plum and warm ivory, a display serif at scale and hard photographic crops. Confident and grown-up rather than loud.

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Concept B

The fun and bold look

Modern, energetic and purple-led, with poster-scale type and plenty of motion. Closest to the site the client shared.

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Internal preview for review. Crafted by Creative Click